Pure Chat Mailchimp Integration May 2026
merge_fields = map_fields(data['visitor'], config['merge_mapping'])
This feature allows you to connect chat conversations (or captured leads from Pure Chat) directly to Mailchimp lists/tags for automated email marketing. Goal: Automatically add chat users (who provide email/name) to a Mailchimp audience when a chat ends, or after a custom trigger (e.g., agent tags the chat as "lead"). pure chat mailchimp integration
subscriber_hash = hashlib.md5(data['visitor']['email'].lower().encode()).hexdigest() merge_fields = map_fields(data['visitor']
Endpoint: PUT https://server.api.mailchimp.com/3.0/lists/list_id/members/subscriber_hash or after a custom trigger (e.g.