Arc On G+ May 2026

The Circles are gone. The +1 button is dust. But for a few months, inside a browser that wanted to reinvent everything, Google+ briefly lived again.

And it was beautiful.

A group of designers and engineers from The Browser Company, then still polishing the now-famous Arc browser for macOS, decided to run a semi-secret experiment. They called it . arc on g+

Not on Google+ as in “built for it.” But on as in: they resurrected an old, read-only archive of public Google+ posts and rebuilt a browsing experience around it. Why resurrect the failed social network no one asked for? The Circles are gone

Because, according to an internal design memo leaked to TechCrunch (and later confirmed by Arc’s then-CPO), Google+ represented a forgotten model of “spatial sociality” — content organized by (asymmetric follow relationships) and Communities (topic-first grouping) rather than algorithmic feeds. And it was beautiful